How to show your appreciation in a way that builds stronger relationships with employees, vendors and other colleagues.
Corporate gifting has pretty much always been a de rigueur expense for most companies, with resulting spending that is simply staggering. A July, 2021 study conducted by Coresight Research (sponsored by GiftNow) estimated that the corporate gifting market will reach $242 billion this year, with most companies spending between $75 to $100 per gift. From shopping cards to toiletry bags to food baskets to portable phone chargers, the market is flooded with gizmos and gadgets to purchase and give out in bulk. But what if you could show your appreciation in a more personal way that helps build stronger and more dimensional relationships?
Read the full article from John Peitzman on Entrepreneur.com.
